How do you boost your conversions for your ppc marketing campaign?

Asked Nov 15, 2012
Really want to boost your conversions for your ppc marketing campaign then you must be familiar with basic as well as advance PPC marketing strategy. The latest strategy according to the recent update can only help you to boost your conversions. It is more important that how you are implementing advertising program for your product and service as per demand of customers and clients.

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Answered Feb 04, 2016
The most important and concern things for the most marketer are increasing conversion rate and reducing conversion cost.

Below are factors to boost conversion in PPC campaign:

1. Landing Page:

To maximize clicks and traffic we need a high converting landing page.

2. Quality Score:

Quality score is important, it is the indicator of campaign performance.
To improve quality score you need to focus on:

• Keyword
• Ad-Group
• Landing Page

3. Variation:

Test different heading, ad copy variation for landing page and check most performing heading and ad copy.

4. CTR:

Improve the title, content, and placement of ad to get better CTR ratio.

5. Negative keywords.

Integrate proper negative keywords.

PPC is a powerful marketing platform, to impact the audience and boost sale you can find best Ad copy tips:
Answered Feb 05, 2019
Edited Feb 05, 2019

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